Frontly vs Aircall
Aircall is a cloud business phone system that equips your team to make and take calls from anywhere. Frontly is an AI receptionist that answers your inbound calls 24/7 when no human is available, and captures every booking in your Frontly dashboard. Different categories. Often run together.
- If your team needs a unified business phone system to make outbound sales calls and pick up inbound, Aircall is the answer
- If you want every inbound call answered automatically (24/7, no humans needed) and routed straight to bookings in your Frontly dashboard, Frontly is the answer
- If you want both, a phone system for your team AND an AI to handle calls outside business hours or when the team is busy, run Aircall + Frontly together (we connect to most VoIP systems via SIP)
- Aircall does NOT replace a receptionist. It gives your team better dialing tools
- Frontly does NOT replace a phone system. It replaces or augments the human at the front desk
What it actually does
| Feature | Frontly | Aircall |
|---|---|---|
| Outbound dialing for your sales team | No | Yes |
| Inbound calls answered automatically by AI | Yes | No |
| 24/7 coverage without staffing | Yes | No |
| Real-time appointment booking from a call | Yes | No |
| Call recording + analytics for your team | Transcripts + summaries | Yes |
| Power dialer / sequenced outbound campaigns | Outbound campaigns | Yes |
| Soft-phone / desktop app for agents | No | Yes |
Outbound dialing for your sales team
Frontly
NoAircall
YesInbound calls answered automatically by AI
Frontly
YesAircall
No24/7 coverage without staffing
Frontly
YesAircall
NoReal-time appointment booking from a call
Frontly
YesAircall
NoCall recording + analytics for your team
Frontly
Transcripts + summariesAircall
YesPower dialer / sequenced outbound campaigns
Frontly
Outbound campaignsAircall
YesSoft-phone / desktop app for agents
Frontly
NoAircall
YesInbound handling
| Feature | Frontly | Aircall |
|---|---|---|
| AI answers in under 5 seconds | Yes | Routes to staff |
| AI qualifies the lead during the call | Yes | No |
| AI books appointment into your calendar | Yes | No |
| Contact + transcript captured in the dashboard | Yes | No |
| Call queue + IVR menu | Replaced by AI conversation | Yes |
| Voicemail to email transcription | Not needed (AI answered) | Yes |
AI answers in under 5 seconds
Frontly
YesAircall
Routes to staffAI qualifies the lead during the call
Frontly
YesAircall
NoAI books appointment into your calendar
Frontly
YesAircall
NoContact + transcript captured in the dashboard
Frontly
YesAircall
NoCall queue + IVR menu
Frontly
Replaced by AI conversationAircall
YesVoicemail to email transcription
Frontly
Not needed (AI answered)Aircall
YesWorkflow & capture
| Feature | Frontly | Aircall |
|---|---|---|
| Bookings captured in vendor's own dashboard | Yes | No |
| Up to 200 outbound AI agents per customer | Yes | No |
| Cross-call memory of returning callers | Yes | No |
| Visual workflow builder for call routing | Yes | IVR builder only |
Bookings captured in vendor's own dashboard
Frontly
YesAircall
NoUp to 200 outbound AI agents per customer
Frontly
YesAircall
NoCross-call memory of returning callers
Frontly
YesAircall
NoVisual workflow builder for call routing
Frontly
YesAircall
IVR builder onlyBilling & contract
| Feature | Frontly | Aircall |
|---|---|---|
| Flat monthly rate (Frontly) / Per-seat monthly (Aircall) | Flat rate | From ~AUD$45/seat/mo |
| Outbound minutes included | Outbound campaigns: yes (no per-min charge) | Per-region bundled minutes + overage |
| Onboarding included in the plan | Yes | Yes |
| No lock-in | Yes | Annual discount available |
Flat monthly rate (Frontly) / Per-seat monthly (Aircall)
Frontly
Flat rateAircall
From ~AUD$45/seat/moOutbound minutes included
Frontly
Outbound campaigns: yes (no per-min charge)Aircall
Per-region bundled minutes + overageOnboarding included in the plan
Frontly
YesAircall
YesNo lock-in
Frontly
YesAircall
Annual discount availableCompliance & data (AU)
| Feature | Frontly | Aircall |
|---|---|---|
| Australian data hosting | Yes | Multi-region (US/EU primary) |
| AU-resident customer success | Yes | EMEA / US-led support |
Australian data hosting
Frontly
YesAircall
Multi-region (US/EU primary)AU-resident customer success
Frontly
YesAircall
EMEA / US-led supportDEEP DIVE
Key Differences Explained
Aircall is a phone system. Frontly is a front desk.
Aircall replaces the desk phone hardware your team used to own. It's an excellent VoIP product if your sales team makes calls all day and you want a unified interface, dialer, recording, and CRM logging. It does not, by design, replace the human receptionist at the front of your business. When an inbound call comes in, Aircall routes it to a human's softphone or a queue, and that human still has to answer.
Frontly answers the calls Aircall would route to staff
Frontly sits in front of (or alongside) your phone system and handles the inbound. The AI agent picks up in under 5 seconds, qualifies the caller, books the appointment, captures it in your Frontly dashboard, and only escalates to a human when something requires real judgment. If you have Aircall today and you're still missing calls (especially after hours and weekends), Frontly fills that gap without replacing Aircall.
How they coexist
We integrate at the call-routing layer. Inbound calls hit Frontly first. Routine enquiries (bookings, FAQ, status updates) Frontly resolves end-to-end. Anything genuinely requiring your team gets warm-transferred into your Aircall queue. Your team uses Aircall as before; Frontly catches everything else, including everything outside business hours and during peaks. Net result: zero missed calls, no extra reception staff.
If you only have budget for one
Most Australian SMBs we talk to who are weighing this question already have a phone (mobile or landline). They don't actually need Aircall. They need someone (or something) to ANSWER the phone they already have. In that case, Frontly is the higher-leverage spend: forward your existing number to Frontly's AI and you have 24/7 coverage tomorrow without rolling out a new phone system. Add Aircall later when your sales team's outbound calling justifies it.
Flat rate per business vs per-seat pricing
Aircall bills per seat per month, from around AUD$45, so the cost climbs every time you add a person to the phone system whether or not call volume changes. Frontly is a flat monthly rate per business from $149/mo, with unlimited inbound calls and no per-seat scaling, so what you pay tracks what you need answered rather than how many staff log in. Aircall bundles a region's outbound minutes and charges overage per minute beyond them, while Frontly includes outbound campaigns on its outbound and bundled plans with no per-call charge.
How Pricing Compares
Flat monthly rate per business. Unlimited inbound calls. No per-seat scaling. Outbound campaigns included on Frontly's outbound and bundled plans. Yearly plans save 20%.
Aircall pricing is per-seat per month (Essentials, Professional, Custom tiers). Includes a regional bundle of outbound minutes; overage is per-minute. Setup-friendly but cost scales with team size, not call volume.
INDUSTRY FIT
Is Frontly right for your industry?
AI IVR to replace your phone menu already routes calls with a menu tree. The gap is that routing is all it does, so every call it handles still lands on a person who then does something simple.
AI intake reception for law firms already has a phone system that routes calls well during business hours. The gap is the after hours new-matter enquiry that reaches voicemail and goes to the next firm.
AI receptionist for accounting practices does not need a second phone system, it needs the overflow answered when tax season triples the call volume your existing lines were sized for.
AI helpdesk reception for MSPs sits closest to the hybrid model: keep your routing stack, and put an AI front desk in front of the after hours queue so SLA clocks start on answer, not on callback.
AI front desk for any business already routes calls perfectly well during business hours. The gap is who answers when the routing runs out of people to route to.
FAQ
Frequently Asked Questions
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