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Frontly vs Smith.ai

Both Frontly and Smith.ai answer calls for businesses. Frontly is Australian-built, Australian-hosted, and runs both inbound and outbound on a flat monthly rate. Smith.ai is a US-based hybrid AI+human service priced per call. Here is how they compare for Australian buyers.

Why Australian businesses choose Frontly over Smith.ai
  • Flat monthly rate with unlimited inbound calls (Smith.ai charges $2.40 per AI call or $9.75 per human call)
  • Visual workflow builder + cross-call memory (neither available on Smith.ai)
  • Outbound campaign manager with up to 200 AI agents per customer (Smith.ai is inbound-only)
  • Bookings captured in your Frontly dashboard (Smith.ai relays messages)
  • Local support hours and onboarding team in Australia

Australian Fit

Australian Data Hosting

Frontly

Yes

Smith.ai

No

Local AU Support Hours

Frontly

Yes

Smith.ai

US hours

Australian Onboarding Team

Frontly

Yes

Smith.ai

No

Billing & Value

Flat-Rate Monthly

Frontly

Yes

Smith.ai

No

Unlimited Inbound Calls

Frontly

Yes

Smith.ai

No

Per-Call Billing

Frontly

No

Smith.ai

Yes

Human Receptionist Calls at $9.75 each

Frontly

N/A

Smith.ai

Yes

$0 Setup Fee

Frontly

Yes

Smith.ai

Yes

30-Day Money-Back Guarantee

Frontly

N/A

Smith.ai

Yes

Workflow & AI

Visual Workflow Builder

Frontly

Yes

Smith.ai

No

Cross-Call Memory

Frontly

Yes

Smith.ai

No

Hybrid AI + Human Receptionist

Frontly

AI only

Smith.ai

Yes

Natural Conversation AI

Frontly

Yes

Smith.ai

Yes

Knowledge Base (RAG)

Frontly

Yes

Smith.ai

Limited

Outbound Capability

Outbound Campaign Manager

Frontly

Yes

Smith.ai

No

Bulk Reminder / Recall Calls

Frontly

Yes

Smith.ai

No

Capture & Delivery

Bookings captured in vendor's own dashboard

Frontly

Yes

Smith.ai

Message relay

Outbound campaign manager

Frontly

Yes

Smith.ai

No

Up to 200 outbound AI agents per customer

Frontly

Yes

Smith.ai

No

Email + SMS notifications as workflow tools

Frontly

Yes

Smith.ai

Yes

Cross-call memory of returning callers

Frontly

Yes

Smith.ai

No

Support & Infrastructure

Unlimited Concurrent Calls

Frontly

Yes

Smith.ai

No

24/7 Answering

Frontly

Yes

Smith.ai

Yes

Call Transcripts

Frontly

Yes

Smith.ai

Yes

Call Recording with Consent

Frontly

Yes

Smith.ai

Yes

DEEP DIVE

Key Differences Explained

Smith.ai's Per-Call Bill at Australian Volume

Smith.ai's Basic plan is $292.50/mo for 30 calls. Standard is $532.50/mo for 60 calls. Pro is $975/mo for 120 calls. Above that it's $9.75 per additional human call or $2.40 per AI call. An Australian dental or GP practice doing 60 calls per day hits Pro's limit in two days and then pays roughly $9.75 × 1,680 extra calls per month = $16,380 in overage. Frontly is flat rate with unlimited inbound calls included. Even at 60 calls per day, your monthly bill does not move.

Unlimited concurrent calls vs staffed capacity

When a dozen patients or clients call at once, Frontly answers every one in parallel with unlimited concurrent calls, day or night. Smith.ai's hybrid model leans on staffed human receptionists on its human tier and does not offer unlimited concurrent calls, so a sudden rush can mean holds or missed calls. On per-call pricing that same rush also multiplies your bill call by call, where Frontly's flat monthly rate stays put whether ten people ring or a hundred.

When Smith.ai Might Still Be Right For You

If you specifically need a human-in-the-loop hybrid service where a live US-based receptionist takes calls after business hours, Smith.ai's hybrid model is a differentiator. Frontly is AI-only. For Australian businesses that want 24/7 AI answering with AU data hosting, Frontly is the match. For businesses that explicitly want a live human voice and are comfortable with offshore data, Smith.ai's hybrid model may suit.

How Pricing Compares

Frontly
From $149/mo, flat rate

All features included. AU data hosting. No overage risk.

Smith.ai
$292.50-$975/mo + $2.40-$9.75 per extra call

US-based. Per-call billing. Offshore data storage.

FAQ

Frequently Asked Questions

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