Can Frontly handle reservation enquiries across multiple properties?

Yes. Frontly can be configured to handle calls for multiple properties from a single dashboard, with per-property routing rules, greetings, and pricing information.

Where do reservation bookings land?

Every reservation enquiry and booking lands in your Frontly dashboard with guest name, dates requested, room type, contact details, and the full call transcript. Your reservations team logs in each morning, reviews the new bookings, and carries them into your property management system. Email and SMS notifications can also push booking summaries straight to your reservations inbox.

What about guest requests during a stay?

Frontly can handle in-stay guest calls like room service requests, maintenance issues, and early check-out requests, routing each to the right department without tying up your front desk.

Do I need to replace my property management system to use Frontly?

No. Frontly does not replace your PMS. Frontly is the AI reservation agent that answers calls and captures bookings into the Frontly dashboard. Your reservations team continues to use your existing PMS for guest management, room control, and check-in. Frontly handles the call answering and booking capture; your PMS handles the rest.

How long does it take to set up a property?

About an hour for a standard property. The workflows are templated by industry, so most of the setup is agreeing your room types, rates commentary, after-hours rules and who a transfer should reach. Multi-property groups and unusual requirements need scoping first, and we will tell you upfront if yours is one of them.

Is Frontly Australian-hosted?

Frontly's core systems are Australian-hosted and the business is built and operated in Australia. To deliver real-time conversation, limited call content is processed by specialist speech and language providers, some located overseas, under no-retention terms. Our privacy page sets out the full data flow rather than reducing it to a slogan.

How much does an AI hotel receptionist cost?

Frontly uses flat monthly pricing with no per-minute or per-call charges. Plans come in three sizes that scale with your monthly call minutes, and the current rates are on our pricing page. Global competitors like HiJiffy start around $79/mo for light use but scale per conversation; Frontly stays flat.

Can Frontly run different call flows for different properties?

Yes. One Frontly account can run separate greeting, room categories, rate information, and routing rules for each property. Consolidated reporting across your whole group. Per-property branding on every call.

Does voice AI actually complete hotel reservations?

Yes, and hospitality has the clearest evidence of any industry. Hotel groups report AI handling around a third of central reservation calls end to end, including payment, and generating six-figure monthly reservation revenue at a single property. Those are their reported results, not ours.

What should a hotel measure to know if it is working?

Reservation value and direct booking conversion, not calls answered. The commercial unit is a completed booking, particularly one captured after hours or through your own channel rather than an OTA. A small number of direct bookings a month usually covers the cost of the system.

Hotel receptionist at a heritage front desk with key rack and bell

Answering guest calls right now

AI Front Desk for Hotels

Never miss a booking enquiry again.

Frontly answers reservation and guest calls 24/7 and captures every request.

Get Started Try a Free Test Call

Live in about an hourFlat monthly rateNo lock-inAustralian-built

The short answer

What is Frontly for hotels?

Frontly is the AI virtual receptionist and answering service for Australian hotels and hospitality venues. It answers every reservation and guest call 24/7, captures booking enquiries, and handles guest requests, landing every enquiry in your Frontly dashboard for your team to action. Live in about an hour, flat monthly rate from $149, no lock-in.

THE PROBLEM

Unanswered Calls Are Unfilled Rooms

21x

more likely to secure a booking if you respond to an enquiry within 5 minutes

Source: Harvard Business Review

After hours.

Travellers research and book outside business hours. Unanswered calls after 5pm often mean a booking at your competitor.

Instant

Frontly answers the moment the call comes in. Every reservation enquiry handled before the caller moves on.

HEAR IT FOR YOURSELF

Your AI Agent Is Ready to Talk

Call our AI agent right now. It'll handle a hotel reservation enquiry, just like it would for your property. No signup required.

Test Call

Talk to the AI agent right now from your browser. Hear exactly how Frontly will sound for your business.

Hear a real AI agent handle a typical inbound callNo signup, no card, no waiting on a sales rep

HOW IT WORKS

Live in About an Hour. Across All Your Properties.

Connect Your Phone

Forward your existing hotel line or get dedicated AI numbers per property. No hardware changes needed.

We Configure Your Workflow

Our team builds call flows around your property types, room categories, rate structures, and how you handle different guest scenarios.

Go Live

Frontly answers every call, handles reservation enquiries, manages guest requests, and routes calls to the right team, across all properties from one dashboard.

Connect Your Phone

Forward your existing hotel line or get dedicated AI numbers per property. No hardware changes needed.

We Configure Your Workflow

Our team builds call flows around your property types, room categories, rate structures, and how you handle different guest scenarios.

Go Live

Frontly answers every call, handles reservation enquiries, manages guest requests, and routes calls to the right team, across all properties from one dashboard.

WHAT FRONTLY HANDLES

Every Guest Call, Handled

Frontly answers reservation and guest calls 24/7 across every property, so your front desk stays focused on the guests in front of them. Every enquiry captured in your Frontly dashboard, nothing to integrate.

Reservation enquiries

Answers questions on availability, room types, and rates, captures the guest's dates and details, and logs the booking enquiry in your Frontly dashboard.

Booking changes and cancellations

Handles date changes, amendments, and cancellations 24/7, captures the request, and frees the room so your team can resell it.

Guest requests

Takes in-stay requests like room service, housekeeping, and maintenance, and routes each one to the right department without tying up the front desk.

Group and event enquiries

Captures the details on group bookings, functions, and events, then routes the enquiry to your sales or reservations team to follow up.

After-hours front desk

Covers reception overnight, on weekends, and on public holidays, handling late check-ins and guest calls while your team sleeps.

Visual Workflow Builder

Script Your Front Desk for the Hours It Is Unstaffed

We Build It For You

Our team maps your room types, your rates, your check-in rules and your after-hours policy, then scripts what the AI can confirm and what it must not.

Complete the Booking, Not a Message

The flow is built to finish a reservation during the call, because a message taken at 11pm is a booking the guest makes on an OTA instead.

Guest, Prospect or Supplier

The script separates a current guest with a problem from someone enquiring about availability and from a supplier calling the wrong number.

Verify Before Releasing Anything

Add an SMS check against the number on the booking before the AI gives out an access code or changes a reservation.

Change It Yourself

Adjust rates commentary, house rules, or the after-hours window as the season changes, without waiting on us.

Cross-Call Memory

Your AI Remembers Returning Guests

Repeat guests recognised on the next call
Previous stays and stated preferences recalled automatically
No returning guest re-explaining what they asked last time
Full call history against the guest before your team picks up

Frontly Dashboard

Every Reservation and Request in One Place

Bookings and Requests Together

Reservations, amendments and guest requests land in your Frontly dashboard with the details captured, ready for the front desk in the morning.

Full Transcript on Every Call

Read exactly what the guest asked for, so a rate or availability dispute is settled from the record rather than memory.

Duty Manager Alerts

Configure an SMS or call the moment something genuinely needs a person on site, day or night.

Cross-call History at a Glance

Every previous call from that guest, across every stay, in one place.

Live Status Across Properties

For a group, see what is coming in across every property from a single screen.

Outbound Campaign Manager

Fill the Rooms the Calendar Says Are Empty

Pre-Arrival and Confirmation Calls

Confirm arrival times and capture requests before the guest turns up, so the front desk is not solving it at check-in.

Win Back Past Guests

Call previous direct bookers when you have availability to fill, rather than discounting through a channel and paying commission on it.

Same Builder, No New Tool

Script the campaign with the same drag-and-drop builder you used for inbound reservations.

See What Landed

Track which calls produced a direct booking, so you know which lists are worth running again.

See all features

INTEGRATIONS

Works with the software hospitality already runs on

Frontly connects to any system that exposes an OAuth2 or API-key integration. These are the ones we have verified for this industry.

Cloudbeds

Connects via OAuth2 or API key

Visit Cloudbeds

Guesty

Connects via OAuth2

Visit Guesty

Hostaway

Connects via OAuth2

Visit Hostaway

RMS Cloud

Connects via API key. Credentials issued by RMS

Visit RMS Cloud

Newbook

Connects via API key. Credentials issued by Newbook

Visit Newbook

In certification

SiteMinder

Connects via API key

Visit SiteMinder

Not on the list? If your system offers an OAuth2 or API-key integration, we can connect it. Tell us what you run and we will confirm before you commit to anything.

WHAT USUALLY DECIDES IT

The three questions that come up every time

A real person, whenever the caller wants one

Every workflow can hand the call to your duty manager. The transfer carries a spoken briefing, so your team picks up already knowing who is calling and why. The caller never has to explain themselves twice, which is usually the moment a good call turns into a complaint.

More than one language, on the same number

Frontly answers guests in more than one language on the same reservations number. For international guests this is the difference between a completed direct booking and a call that ends in silence.

Flat monthly rate, with the meter switched off

No per-minute billing, no per-call fee, and no cap on how many questions the AI is allowed to answer. Your busiest month does not produce your largest invoice, and adding another topic to its knowledge does not add a line to the bill. See pricing for the current rates.

ANSWERING SERVICE OR AI

Answering service or AI receptionist for a hotel?

An answering service takes the guest's number and asks the property to ring back. An AI receptionist handles the reservation enquiry, the late arrival, or the request for a cot, on the call. For a property that is the difference between a direct booking and a guest who books on an OTA instead.

Where a staffed answering service still wins

A guest complaint mid-stay. Someone unhappy at 1am wants a person with authority to fix it, and no amount of good scripting substitutes for that. Frontly hands those to your duty manager, but a staffed service puts a human on the line first.

Where Frontly wins

Reservations, availability, parking, check-in times and amenity questions are the bulk of the phone and they arrive around the clock. Those complete on the call, in more than one language, without the front desk leaving the guest standing at the counter.

Most businesses end up running one or the other rather than both. If you are weighing it up properly, the full cost and capability breakdown is in Frontly against OfficeHQ.

WHAT THE MARKET IS ALREADY DOING

Hospitality has the clearest numbers of any industry

Hotels were among the first to prove voice AI could complete a transaction rather than take a message, because a reservation is an unambiguous money event.

34%of central reservation calls handled entirely by AI at a large hotel groupComplete reservations including payment, not deflected FAQs. That is the bar the category is now measured against.

6 figuresin monthly reservation revenue reported from one propertyFor an Australian operator the equivalent test is direct bookings captured outside reception hours, where commission is not being paid away.

92%reduction in contact-centre call volume across a five-property groupMulti-property operators scale on a lean central team rather than staffing every seasonal peak, which is the harder problem in Australian regional tourism.

256-bit Encryption

Australian-hosted

Privacy Act 1988 compliant

FAQ

Frequently Asked Questions

KEEP EXPLORING

Keep exploring Frontly for Hospitality

Go deeper on the capabilities, comparisons, and guides that matter most.

24/7 inbound answering

How Frontly answers every call, qualifies the caller, and books the job in your dashboard.

How inbound works

Outbound campaigns

Recalls, follow-ups, arrears, and lead reactivation dialled automatically at scale.

Run outbound

After-hours answering

The front desk is unattended overnight at most properties. See how guest calls are handled after hours.

See after-hours

Virtual receptionist cost in 2026

What human and AI receptionists actually cost in Australia, and where each wins.

Read the guide

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