AI Front Desk for Small Business
You can't answer every call and run the business.
Frontly picks up 24/7, books the job, and captures the lead while you work.
The short answer
What is Frontly for small business?
Frontly is the AI front desk for Australian small businesses. It answers every call 24/7, captures every job and enquiry, and runs outbound follow-up campaigns, landing everything in your Frontly dashboard so you never lose work to a missed call. Live in under a day, flat monthly rate from $149, no lock-in.
THE PROBLEM
The Best Job You Lost Was the One You Didn't Answer
21x
more likely to win the job if you respond to the enquiry within 5 minutes
Source: Harvard Business Review
On the tools.
Plumbers, electricians, travel agents, and trades businesses miss calls all day because they're doing the work they already have. Those callers don't leave voicemails. They call your competitor.
Instant
Frontly answers the moment the call comes in. Every job enquiry captured before the caller moves on.
HEAR IT FOR YOURSELF
Your AI Agent Is Ready to Talk
Call our AI agent right now. It'll handle a job enquiry, just like it would for your business. No signup required.
Test Call
Talk to the AI agent right now from your browser. Hear how Frontly will sound for your business in about 30 seconds.
HOW IT WORKS
Live in Under a Day. Built Around Your Trade.
Connect Your Phone
Forward your existing business number or get a dedicated AI number. No hardware. Works on your existing mobile or landline.
We Build Your Workflow
Our team configures Frontly around your service types, job intake process, and how you like to handle new enquiries, whether you're a plumber, travel agent, or any local service business.
Go Live
Frontly answers every call, captures job details, takes bookings, and follows up while you stay focused on the work in front of you.
Connect Your Phone
Forward your existing business number or get a dedicated AI number. No hardware. Works on your existing mobile or landline.
We Build Your Workflow
Our team configures Frontly around your service types, job intake process, and how you like to handle new enquiries, whether you're a plumber, travel agent, or any local service business.
Go Live
Frontly answers every call, captures job details, takes bookings, and follows up while you stay focused on the work in front of you.
WHAT FRONTLY HANDLES
Every Customer Call, Handled
Frontly answers while you're busy on the job and calls quotes back before they go cold. Every job captured in your Frontly dashboard, nothing to integrate.
New enquiries
Answers in your business name, captures who's calling and what they need, and logs the lead in your Frontly dashboard so nothing slips while you're working.
Job and appointment booking
Checks your availability and books the job or appointment during the call, ready for you the moment you come off the tools.
Quote follow-ups (outbound)
Calls back the enquiries who asked for a quote but never booked, so the work already in your pipeline doesn't go cold. No per-call fees.
Existing-customer calls
Handles rebookings, status questions, and callback requests without pulling you off the job you're already on.
After-hours and overflow
Answers nights, weekends, and the calls you can't when you're already busy, so every enquiry is captured instead of lost to voicemail.
Visual Workflow Builder
Design Call Flows Without Code
We Build It For You
Our team designs and configures your custom workflows based on your exact business requirements.
Pre-Built Templates
Common scenarios like appointment bookings, after-hours answering, and follow-up calls, ready from day one.
Fully Customisable
Tweak every word your AI says. Make changes yourself anytime after launch.
Drag-and-Drop Builder
10+ building blocks you can rearrange, duplicate, and configure without code.
Intelligent Branching
Route calls based on caller intent, time of day, property type, or any custom rule.
Cross-Call Memory
Your AI Remembers Every Caller
- Returning callers recognised instantly
- Caller preferences and history recalled across every call
- No repeating themselves, ever
- Full caller history at your fingertips
Frontly Dashboard
Your Cockpit For Every Call, Booking and Outcome
Every Booking In One Place
Inbound and outbound bookings land in your Frontly dashboard. Your team logs in each morning and acts on what came in overnight.
Full Transcript on Every Call
Every conversation is transcribed and stored. No more 'what did the caller actually say' guessing.
Cross-call History at a Glance
See every call from a returning customer, with the AI's qualifying answers and outcome already tagged.
Email + SMS as Workflow Tools
Configure the AI to email a confirmation, SMS a reminder, or alert your on-call team. As a workflow tool, not an integration project.
Live Status Across Inbound + Outbound
Watch active calls, in-progress campaigns, and capacity across all your AI agents from a single screen.
Outbound Campaign Manager
One of the First AI Phone Systems With Full Outbound Capability
Automated Outreach at Scale
Create AI agents that call your contacts automatically. Appointment reminders, service follow-ups, and seasonal promotions, all on autopilot.
Multiple Campaign Agents
Design different outbound agents for different scenarios. Activate the right one when you need it.
Same Workflow Designer
Use the same drag-and-drop builder to script outbound calls. If you can build an inbound flow, you can launch a campaign.
Real-Time Call Outcomes
Track results as they happen - viewings confirmed, callbacks requested, voicemails left. Full reporting on every campaign.
FAQ
Frequently Asked Questions
KEEP EXPLORING
Keep exploring Frontly for Small Business
Go deeper on the capabilities, comparisons, and guides that matter most.
24/7 inbound answering
How Frontly answers every call, qualifies the caller, and books the job in your dashboard.
How inbound worksOutbound campaigns
Recalls, follow-ups, arrears, and lead reactivation dialled automatically at scale.
Run outboundCompare Frontly
Side by side against the AI receptionists, virtual receptionists, and phone systems Australians shortlist.
See comparisonsVirtual receptionist cost in 2026
What human and AI receptionists actually cost in Australia, and where each wins.
Read the guideReady to Stop Missing Jobs?
Set up your AI front desk in under a day. No lock-in. No credit card required.