
AI Front Desk for GP Clinics
Your reception line rings out. Patients don't call back.
Frontly answers every call and books the appointment, no hold, no voicemail.
The short answer
What is Frontly for general practice?
Frontly is the AI virtual receptionist and answering service for Australian general practices and medical clinics. It answers every patient call 24/7, books appointments, and handles repeat-script and recall requests, capturing every message in your Frontly dashboard for your reception team. Live in about an hour, flat monthly rate from $149, no lock-in.
THE PROBLEM
A Missed Call Is a Missed Patient
21x
more likely to retain a patient if you respond to their enquiry within 5 minutes
Source: Harvard Business Review
At capacity.
Most GP clinics are at or near call capacity during peak hours. Patients who can't get through often give up and find another clinic.
Instant
Frontly answers the moment the call comes in. Every patient call answered before they hang up.
HEAR IT FOR YOURSELF
Your AI Agent Is Ready to Talk
Call our AI agent right now. It'll handle a patient appointment request, just like it would for your clinic. No signup required.
Test Call
Talk to the AI agent right now from your browser. Hear exactly how Frontly will sound for your business.
HOW IT WORKS
Live in About an Hour. No Disruption to Your Clinic.
Connect Your Phone
Forward your existing clinic line or get a dedicated AI number. No hardware changes needed.
We Configure Your Workflow
Our team builds call flows around your appointment types, practitioner schedules, and clinic protocols, including how you handle urgent versus routine calls.
Go Live
Frontly answers every call, books patients into your schedule, handles repeat script requests, and routes urgent calls to the right person automatically.
Connect Your Phone
Forward your existing clinic line or get a dedicated AI number. No hardware changes needed.
We Configure Your Workflow
Our team builds call flows around your appointment types, practitioner schedules, and clinic protocols, including how you handle urgent versus routine calls.
Go Live
Frontly answers every call, books patients into your schedule, handles repeat script requests, and routes urgent calls to the right person automatically.
WHAT FRONTLY HANDLES
Every Patient Call, Handled
Frontly answers the calls your front desk can't get to at peak times and makes the recall calls no one has time for. Every message captured in your Frontly dashboard, nothing to integrate.
Appointment booking
Captures the patient's name, contact details, and reason for the visit, then books the first suitable slot straight into your Frontly dashboard.
Repeat-script requests
Takes repeat prescription requests, confirms the patient's details, and logs each one for your reception team to action without tying up the phone.
Recall reminders (outbound)
Calls your recall list to book patients in for their next check-up or follow-up, and logs every outcome. No per-call fees.
Message and triage capture
Records the caller's symptoms and request, flags anything urgent, and routes it to the nurse or GP so the right calls reach the right person quickly.
After-hours and overflow
Answers nights, weekends, and the calls that ring out when reception is at capacity, so patients aren't left on hold or sent to voicemail.
Visual Workflow Builder
Script the Administration, Never the Medicine
We Build It For You
Our team maps your appointment types, your practitioners, your billing rules and your triage policy, then scripts exactly where the AI stops.
A Hard Clinical Boundary
The AI books, reschedules and answers practice questions. It does not assess symptoms or give advice, and that line is set by your practice, not by us.
Urgent Calls Go to People
You define the words and situations that must reach a human immediately rather than continue through an automated flow.
New Patient Versus Existing
The script separates a first-time caller who needs registration details from an existing patient moving an appointment.
Change It Yourself
Adjust practitioner availability, billing commentary or triage rules as the roster changes, without waiting on us.
Cross-Call Memory
Your AI Remembers Every Patient Call
- Existing patients recognised the moment they call
- Previous appointment conversations recalled automatically
- No patient repeating their booking history to a machine
- Full call record ready for reception before they pick up
Frontly Dashboard
Every Appointment and Enquiry, Captured
Bookings In One Place
Appointments and changes land in your Frontly dashboard with the patient details and reason captured, ready for reception to action.
Full Transcript on Every Call
Exactly what the patient said, which matters when the question was borderline clinical and the AI escalated it.
Escalations Clearly Marked
See which calls the AI handed to a person and why, so you can audit the boundary rather than assume it held.
Cross-call History at a Glance
Every previous call from that patient, with the outcome already recorded.
Live Status Across the Clinic
See what came in overnight and over the weekend before the doors open.
Outbound Campaign Manager
Reach the Patients Who Need to Come Back
Recall and Screening Reminders
Call patients due for a review, a screening or a care-plan appointment, and book them while you have them on the phone.
Appointment Reminders
Reduce non-attendance by calling ahead and capturing whether the patient still intends to come.
Same Builder, No New Tool
Script the campaign with the same drag-and-drop builder you used for inbound.
See What Landed
Track which recall lists actually converted into booked appointments.
INTEGRATIONS
Works with the software general practice already runs on
Frontly connects to any system that exposes an OAuth2 or API-key integration. These are the ones we have verified for this industry.
Zanda
Connects via API key. Running in a Sydney clinic today
Visit ZandaCliniko
Connects via API key
Visit ClinikoNookal
Connects via API key
Visit NookalHalaxy
Connects via OAuth2. Requires Halaxy's paid API add-on
Visit HalaxyNot on the list? If your system offers an OAuth2 or API-key integration, we can connect it. Tell us what you run and we will confirm before you commit to anything.
WHAT USUALLY DECIDES IT
The three questions that come up every time
A real person, whenever the caller wants one
Every workflow can hand the call to your practice nurse or on-call clinician. The transfer carries a spoken briefing, so your team picks up already knowing who is calling and why. The caller never has to explain themselves twice, which is usually the moment a good call turns into a complaint.
More than one language, on the same number
Frontly answers in more than one language on the same clinic number. Patients explaining a symptom are far more likely to do it accurately in their first language, and far more likely to book at all.
A four-person Sydney physio and massage clinic runs Frontly in English and Mandarin today. They had been trying to hire a receptionist fluent in both, at a wage the clinic could justify. Instead of hiring, they went live with Frontly connected to their practice software.
Flat monthly rate, with the meter switched off
No per-minute billing, no per-call fee, and no cap on how many questions the AI is allowed to answer. Your busiest month does not produce your largest invoice, and adding another topic to its knowledge does not add a line to the bill. See pricing for the current rates.
ANSWERING SERVICE OR AI
Answering service or AI receptionist for a GP clinic?
A medical answering service takes a message and pages someone. An AI receptionist completes the booking, the reschedule or the repeat-script request during the call. For a clinic that changes the Monday morning queue from a list of callbacks into work that is already done.
Where a staffed answering service still wins
Triage judgement. A patient describing chest pain needs a human decision immediately, and a medical answering bureau exists precisely to make that call. Any sensible setup keeps a person in that path, which is why every Frontly workflow can transfer straight to your nurse or on-call clinician.
Where Frontly wins
The other ninety-odd percent of calls are appointments, script requests, results enquiries and opening hours. Those complete on the call, day or night, and land in your dashboard as structured records rather than a pile of message slips.
Most businesses end up running one or the other rather than both. If you are weighing it up properly, the full cost and capability breakdown is in Frontly against a human receptionist.
FAQ
Frequently Asked Questions
KEEP EXPLORING
Keep exploring Frontly for General Practice
Go deeper on the capabilities, comparisons, and guides that matter most.
24/7 inbound answering
How Frontly answers every call, qualifies the caller, and books the job in your dashboard.
How inbound worksOutbound campaigns
Recalls, follow-ups, arrears, and lead reactivation dialled automatically at scale.
Run outboundAfter-hours answering
After-hours calls are the ones with clinical risk attached. See how triage and escalation are handled overnight.
See after-hoursWhat an AI receptionist costs
Flat-rate, per-minute, per-call, and credit models compared, with the ROI maths.
Read the guideReady to Make Every Patient Feel Heard?
Set up your AI front desk in about an hour. No lock-in. No credit card required.

